About the Course
This PG advanced diploma in digital marketing is a 1-year offline program at Techoriz Digital Academy — Kerala’s first ISO Certified, agency-based digital marketing institute. You don’t just learn theory here. You work on live brand campaigns, manage real ad budgets, design professional creatives, and graduate with a portfolio that employers across Kerala and India recognise.
The PG advanced diploma covers everything from SEO, Google Ads, Meta Ads, WordPress, and Graphic Designing — all the way to AI Marketing Tools, Shopify, E-commerce, Performance Marketing, and Freelancing. The final 2 months are a structured internship inside Techoriz’s working agency.
Months Duration
Placement Record
Modules Covered
Locations
Design Tools
Placement Assistance
Who Can Join
Both paths in this PG advanced diploma in digital marketing lead to the same career opportunities.
Designed for graduates who want a postgraduate-level qualification in digital marketing and graphic designing, fully integrated with modern AI tools and strategy.
Designed for Plus Two graduates and above who want to enter the digital marketing industry with a strong, career-ready professional qualification.
No prior experience in marketing, design, or technology required. Everything is taught from scratch. Classes in English & Malayalam.
Program Structure
This PG advanced diploma in digital marketing is structured to move you from fundamentals to professional-level execution — and into a job before you graduate.
Months 1–3
Modules
Months 4–6
Modules
Months 6–9
Modules
Month 10
Modules
Modules
Work inside Techoriz agency on live client campaigns — real briefs, real results, and a portfolio that gets you hired.
Full Curriculum
Module 01
The first module of this PG advanced diploma in digital marketing covers Start your PG advanced diploma in digital marketing by learning how all channels connect — SEO, social, email, and paid ads — and how to think like a strategist. Covers the marketing funnel, buyer personas, customer journey mapping, and goal setting.
Module 02
Build content strategies, grow pages organically, and run full Meta Ads campaigns on real brand accounts with live budgets.
Module 03
Build professional, SEO-ready websites and landing pages from scratch. No coding skills needed at all.
Module 04
Complete SEO from keyword research to technical optimisation and local SEO strategies for Kerala and India businesses.
Module 05
From your first campaign to advanced ROAS optimisation — drive real leads and maximise return on ad spend.
Module 06
Set up, read, and act on data from Google Analytics 4, Search Console, Tag Manager, and Microsoft Clarity.
Module 07
Professional visual content using Photoshop, Illustrator, Figma, and Canva — brand identity, ad creatives, UI design.
Module 08
Automated email campaigns, list building, and YouTube channel growth strategy with Video SEO and YouTube Ads.
Module 09
Use AI tools to write content, create ads, generate images, automate workflows, and build marketing strategies 10x faster.
Module 10
Build and market Shopify stores, manage product catalogues, and run sales-focused campaigns for e-commerce businesses.
Advanced Syllabus
This PG advanced diploma in digital marketing goes beyond what basic courses teach. This PG advanced diploma in digital marketing goes beyond what basic courses teach — covering specialist topics that get you into senior roles and higher-paying jobs.
Design campaigns, build drip sequences, A/B test subject lines, and automate your entire email marketing workflow.
ROAS optimisation, CPA reduction, conversion rate optimisation, and data-driven scaling across multiple ad platforms.
Connect all digital touchpoints — social, email, search, and display — into one unified brand strategy that drives real results.
Capitalise on trending topics, cultural moments, and viral conversations to create timely, high-impact brand campaigns.
Optimise content for AI-powered search (ChatGPT, Google AI Mode) — the next frontier in SEO that most marketers don't know yet.
Write for social media, ad copy, landing pages, and blogs — with persuasion frameworks, brand voice, and SEO content principles.
How to pitch clients, price your services, manage projects, write proposals, and build a profitable freelance business from day one.
Edit Reels, YouTube Shorts, and ad videos using CapCut, Premiere Pro basics, and AI video tools for marketers.
Add-On Courses
Every student enrolled in this PG advanced diploma in digital marketing gets these bonus skills. Every student enrolled in this PG advanced diploma in digital marketing gets these add-on courses at no extra cost:
Hands-on workshop covering ChatGPT, Gemini, Midjourney, Canva AI, and 10+ marketing AI tools. Learn how to use AI to 10x your output as a digital marketer.
Build a fully functional Shopify store, set up dropshipping, add products, connect payment gateways, and run your first e-commerce ads.
Learn to sell on Amazon India — product listing optimisation, keyword research for Amazon, pricing strategy, and Amazon Sponsored Ads basics.
Improve your spoken and written English for professional environments — client presentations, emails, meetings, and video calls.
Leadership, time management, communication, confidence building, and the mental mindset frameworks that successful professionals use every day.
Data analysis, reporting dashboards, campaign tracking sheets, and Excel skills every digital marketer needs for client reporting and strategy.
Career Outcomes
Graduates of this PG advanced diploma in digital marketing are qualified for 11 high-demand roles .Graduates of this PG advanced diploma in digital marketing are qualified for a wide range of in-demand digital roles:
Reels, Ads, YouTube
Social, Blog, Video
Organic + Paid
Campaign Planning
Websites + Landing Pages
Ranking + Traffic Growth
AI Tools + Automation
Shopify + Amazon
Product Ads + Conversion
Brand + Digital Creative
Google + Meta Ads
Internship
The final 2 months of this PG advanced diploma in digital marketing are a structured agency internship. The final 2 months of this PG advanced diploma in digital marketing are a full structured internship inside Techoriz’s working agency — so you enter the job market with real professional experience on your CV.
Months of structured agency internship — Months 11 & 12 of your program
Work alongside the Techoriz team on live client campaigns.
Graduate with real work — campaigns, creatives, websites, and analytics reports.
Professional experience before your first job interview.
Here are the most common questions about the PG advanced diploma in digital marketing at Techoriz.
The PG advanced diploma in digital marketing at Techoriz is a 1-year agency-based program covering SEO, Google Ads, Meta Ads, Graphic Designing, AI tools, E-commerce, and more — with a 2-month internship built into the final stage of the program.
Anyone who has completed Plus Two or above is eligible. This includes graduates, postgraduates, working professionals, and business owners. There is no upper age limit.
The course content is identical. The difference is the certification — graduates hold a bachelor’s degree or above receive the PG Diploma, while Plus Two graduates and diploma holders receive the Advanced Diploma. Both certifications lead to the same career opportunities.
Yes. Every student gets 100% placement assistance — resume building, LinkedIn profile setup, interview preparation, and direct connections with hiring agencies and brands. Techoriz has a 95% placement record.
Graduates are qualified for roles including Social Media Manager, SEO Specialist, Performance Marketer, Graphic Designer, Content Strategist, AI Marketing Strategist, E-Commerce Marketer, and WordPress Developer.
Classroom batches run in Calicut and Kannur. Online and hybrid batches are open to students from anywhere in India.
You receive either a PG Diploma or Advanced Diploma in AI-Integrated Digital Marketing, along with globally recognised certifications from Google, Meta, and other platforms covered during the course.
Yes. Techoriz Digital Academy is ISO Certified and aligned with the Ministry of Skill Development & Entrepreneurship (MSDE), Government of India.
© 2026 Techoriz Digital Academy. All Rights Reserved.
